The pre-conference executive party was centered on the C-suite, and included a dinner followed by an architectural riverboat tour. I designed a mark for the event and branded an invitation package for the invitees, which included stationery and a wrapped coffee table book all delivered in a branded black box.
The booklet was designed for the main conference event, and was designed for a broader audience. The intention was to highlight the best features Aon had to offer at the conference. The mountain motif was gleaned from the theme image for the event, a photo of hikers preparing to summit a snowy mountain.